iOS Apps Now Supported by Google App Indexing
After supporting App Indexing for Android Apps for almost two years, Google is now supporting iOS apps with the App Indexing protocol. Google announced support for iOS apps, with a subset of apps, as Google describes it, “an initial group of apps” will be testing iOS app indexing with Google.
Google App Indexing is a system that allows people to click from listings in Google’s search results into apps on their Android smartphones and tablets, and now into their iOS apps on their smartphones and tablets. In short, application developers need to add markup to their apps, submit a special sitemap file to Google via the Google Search Console (formerly known as Webmaster Tools) and verify their apps.
According to Google iOS users will begin seeing these initial groups of apps show up in their search results both in the Google App and Chrome for signed-in users worldwide. Google uses app indexing as a part of their mobile ranking factor, so there is potentially a lot to gain by adding this markup.
Here is a picture of how it may look: